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FOR IMMEDIATE RELEASE
Houston - Nov. 2010 - Put on your camouflage and be prepared to get to work, Drew Emborsky, the irreverent designer better known as The Crochet Dude® has just launched his crochet Boot Camp Series™. As Drew travels across the United States and throughout the world this fun-filled series of workshops is breaking down barriers and giving crafters the skills they need to make any crochet project they want.
"As the crochet drill instructor it is my job to make sure that students leave the class not just introduced to the stitches but with confidence and skills that they can take back into civilian life," quips Drew.
Drew has been a professional teacher for nearly 10 years, beginning his career in Guadalajara, Mexico teaching English as a Foreign Language (EFL). There he learned the skills to quickly and efficiently guide students from knowing no English to mastering the language in a very brief period of time. Now he applies those techniques in his new Boot Camp Series™ with amazing results.
Says a recent student, "I've been crocheting for 50 years and thought I knew everything about it, but Drew has taught me skills that will change how I crochet forever."
Yarns shops, guilds, schools - anyone wanting to have Drew teach can find more information on his website www.thecrochetdude.com clicking on the "workshops" tab.
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ABOUT DREW EMBORSKY, aka THE CROCHET DUDE®
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FOR IMMEDIATE RELEASE
New York – Sept. 2010 -.
When you think of trendy fashion you might not immediately think of crochet,
but prolific designer, Drew Emborsky aka, The Crochet Dude® is turning the
heads of the entire fashion world. Taught to crochet by his mom at age five he
has turned his life-long hobby into an expanding empire of patterns and
products. Along with his latest book of high fashion crochet designs for the
ladies titled Crochet it. Love it. Wear it! which is flying off the shelves as the must-have
book of the season, Drew has introduced a line of kits and accessories for all
crocheters that pays homage to his legions of fans who follow him on his
popular blog, on his iPhone® app, and the nationally syndicated PBS program, Knit
and Crochet Now.
Produced by Boye Needle Company, the
line boasts three how-to kits that include some of Drew’s amazing original
patterns and a corresponding set of tools needed to complete the projects. The
accessories sold separately include alpha-beaded stitch markers, stress
relieving gloves that rock a yarn-centric tattoo silk-screen on the back, and
handy sets of crochet hooks in the quintessential blue and green combo for
which The Crochet Dude® is so well known. Other useful accessories in the line
are a tape measure, yarn needles, yarn snips, and the elusive size L crochet
hook, just to name a few. The packaging has been designed to be gender neutral,
and it definitely appeals to both traditional crocheters and the new wave of
hip crafters who are following Drew as he leads them into a new era of amazing
crochet garments and accessories.
When questioned on how the line
developed, The Dude replied, “I love to crochet and I love Boye® brand hooks,
so designing a line of products for Boye® seemed like serendipity!”
The entire line of Crochet Dude
Products will be available in craft stores nationwide in September 2010.
Suggested retail prices range from $2.99 to $29.99.
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ABOUT SIMPLICITY CREATIVE GROUP
Simplicity Creative Group is dedicated to encouraging and supporting your creativity with high quality, fun to use products, projects and services. Our family of well known craft, sewing, knitting, hobby and home decorating brands includes: Simplicity®, Pattern Company, Wrights®, Conso®, Boye® Needle, E-Z Quilting®, and British Trimmings.
Our mission is to be one of the world's leading creators of products that facilitate individual expression and promote personalized creativity. Utilizing our portfolio of brands, and leveraging knowledge and experience gained over the past century, we seek to develop innovative and reliable products of the highest quality.
ABOUT BOYE NEEDLE COMPANY
Founded in 1906, Boye® Needle Company was the first American manufacturer of crochet hooks and knitting needles. Precision knitting needles, crochet hooks, supplies and accessories are the core of Boye Needle’s business. The high degree of quality and accuracy of gauge resulted in Boye sizing being the defined as the U.S. Standard and is used by yarn companies in making their patterns. Simplicity Creative Group is proud to count Boye Needle among their top brands.
For more information about this topic,
product samples, logos, photos or to schedule an interview with Drew Emborsky:
Contact: Michele Muska
Email: mmuska AT simplicity DOT com
Simplicity Creative Group
2 Park Avenue, 12th Floor
New York, NY 10016
